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Last night I went to a fancy restaurant for dinner. I was excited because they served the wine using a device that extracts the wine without opening the bottle. —it uses a needle to extract the wine, so it doesn't oxidize— With this device, restaurants can make more money selling expensive wine by the glass. Consumers also benefit, they get amazing wine without needing to pay a full bottle. And they make it easier for you to get a hangover with great wine. (which is my case today) My excitement was off the charts because the device is made by one of my SEO clients. They sell millions of dollars’ worth of these things. We do a bunch of things to get them to rank high:
Most of the things we do for clients like this one has been collected in workshops, google sheets, templates and tools I've taught and shared over the last 16 months. You can the SEO Growth Bundle by clicking here. The bundle disappears in 7 days. What's inside?✅ SEO Content Architecture Masterclass ✅ The $100K Agency Blueprint ✅ The Local SEO Checklist Each session is packed with real case studies, templates, and step-by-step frameworks. No fluff, no theory, just actionable strategies that work. BONUS: An AI tool to help you build a topical map in a few clicks. Have a great sunday! Flavio "hangover" Amiel p.s. Buy the bundle here. |
Focused on SWAT SEO actions to propel your business upward and to the right
Good morning! Welcome to our new format. This is WIP, so expect some changes while I make it as useful as possible. But before we continue, a reminder. There's no substitute for good SEO: These are the top SEO + Marketing Insights I found last week: Google just upgraded Search Console with AI You can now request a report, and it generates instantly.Useful but still has limitations. It’s always better to double-check.Read more here. Google Links AI Overviews to AI Mode Google is testing a new...
SEO means "Search Engine Optimization", but what most people miss is the "Optimization" part. What it looks like in real life: before you publish a new page, you want the ones ranking to go higher. I call this process "Rank Enhancement". It works like this: If you’ve been publishing content for a while. you might be one step away from explosive growth. I’m not kidding—I’ve seen it happen over and over. The Secret? "Rank Enhancement." Real Life Example from last year 2xing this client in 3...
This SaaS founder didn't have any traffic 12 months ago. He didn't because, well, they haven't even launched their website. He had no content architecture. No strategy. And just some ideas. 12 months later they get around 650-750 clicks per day. What's impressive isn't just the numbers—it's what we DIDN'T do: Random blogs. Thousands spent on backlinks. None of that. All done with a systematic approach most agencies ignore. 10 lessons from taking this client from 0 to 20K per month: 1)...